A Guide to Self-Promotion for Medium Writers

Why you need it, how to do it.

By Shaunta Grimes

Writers are often introverts — we recharge when we’re alone. That makes sense when you consider how solitary the work of writing can be.

Conversely, we want attention. Not necessarily on us, but on our work. We want readers. We want to be bestsellers. We want to go viral. Sometimes we want those things to the point of distraction.

It’s a weird thing — wanting attention, without wanting to be looked at. But there it is.

I know what you wish would happen. You wish that you could just write. You want to post and leave the rest up to fate. If your story is good enough, people will find it.

Unfortunately (trust me, I wish the same thing), that’s not how it works. There is too much competition for attention. Medium has some mechanics in place for helping to boost some posts, namely curation, but self-promotion is still part of your job if you’d like to earn an income from your writing.

I thought I’d put together a little guide for you, offering best practices for self-promoting your Medium posts.